About



freedom-lifestyle-website-design

At Selwyn’s by Design we care about you having a strong brand you’re proud of; one that’s unique to you and your story.

We’re here to help businesses and entrepreneurs stand out from the crowd, bring more calm to their business, and tell their brand story with more confidence and clarity….

So they become excited to create and grow the business they’ve always dreamed of.


Want to grow your business?

website-branding-designer-entrepreneur

I'm April, the Creative Director and design expert behind Selwyn's by Design & I’m happy you’re here!

I understand you female introverted entrepreneurs and creatives!

Besides my absolute passion for all things design, I’m an outgoing introvert who’s been in the creative industry as a model & actor…and I know the branding & tech side of our industry doesn’t. come. easy.

Originally from Australia, I’m very passionate about design, creativity, business, people who chase their dreams, my quiet down time….and coffee - a little more than I should!

As a website and branding strategist, I love helping businesses and entrepreneurs all over the world grow to their full potential, through beautiful strategic branding and web designs.

It’s through experience across multiple industries that I’m incredibly organised, and able to offer you a unique combination of business, technical, and creative skills.


The pandemic proved there are so many avenues for online business…..

I prefer a healthy, relaxed and stress free life, so lockdowns (yes that’s plural in my City!) were the perfect chance to branch into other opportunities and use my skills to help other businesses grow!

squarespace-designer-logo-branding

My entrepreneurial mind, and love for business couldn’t let go of the fact that I could use my creativity to help others make their vision come alive, through professional and modern branding and Squarespace website designs.

I absolutely love hearing others speak enthusiastically about wanting to achieve their goals, knowing what they want and going after it….and my ambition is to help them do so!


Behind the Brand…..



I couldn’t go without sharing the brand name inspiration….

Logo brand and website design entrepreneurs

Way back in 2020, I started my own logo designs….2020! But I let life get in the way for a couple years & dropped the priority of making my business goals happen.

Determined to start my own entrepreneurial & designer journey, there was always only one clear choice behind the name……….

My Dad - Selwyn Walker.

A Godly man with integrity and family focused, never cross & somehow an endless amount of patience with us!

Funny, kind, supportive….& I realised much later - always looked peaceful in photos.

I won’t be cliché with “he said I could do anything I set my mind to” (don’t recall him saying that exactly!)

But he DID support me whole heartedly with anything I was keen for.

I know he’d be proud.


Have you got a dream or a passion you love?

For me, I kept coming back to business & creativity; there’s nothing I love more, and the hours tend to sail by!

I love working on design projects!

When I do, they’re one of the few things in life I can completely absorb myself in, solely focus on, and my mind doesn’t wander to ‘what’s on later’.

I’ve grown in my career from hospitality to retail, telcos, Government, Executive Assistance….right through proudly to National Manager.

But I still wanted to put in the hard work and pave my own path.

So it’s throughout this journey I’ve developed an unparalled eye for detail, alignment, typos….you name it!

But it produces quality for my clients.

Now it’s your turn!

squarespace-female-designer-logo-branding

I know what it’s like to start slow, so my goal is to help other entrepreneurs get up and running asap with branding they’re proud of.

And now I channel that love for design & business into work for my clients…..